The video got over 30 million views in just one day of upload on YouTube.
"You have done well at battling yourself," reads a caption at the end, reflecting the rapper's struggle to leave behind a life of violence.
The video was released on Thursday, the day his private funeral took place.
The 20-year-old was facing a series of domestic violence charges when he died.
Before his murder, his accuser Geneva Ayala gave an interview to the Miami New Times in which she detailed a shocking pattern of abuse - including strangulation, imprisonment and threats to cut out her tongue.
In a handwritten note at the end of the video for Sad!, XXXTentacion appeared to reference the accusations.
At the time of his death, he was awaiting trial for a domestic violence incident, court documents said. He was accused of punching his pregnant girlfriend "to where both eyes became shut and victim could not see," according to a police report.
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Endy Edeson
@Obanla; Hell or he is in heaven? He is being hailed on earth. @Ayuba; He was a spiritual person that is why he knew his end
Job Levels Ayuba
Well, if he know's his God death is end of life