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Saturday, 24 June 2017

A Brief History Of Heineken, Family Business Since 1864

Heineken is one of the global leading brewers. The company is headquartered in Amsterdam, the Netherlands, and spreads its business all over the world. The Heineken story began more than 140 years ago in 1864 when young Gerard Adriaan Heineken acquired a small brewery in the heart of Amsterdam.
Since then, four generations of the Heineken family have expanded the Heineken brand and the Company throughout Europe and the rest of the world. It is a family business.

The founder, Gerard Adriaan Heineken acquired money from his wealthy mother in order to purchase and renovate an old brewery in the center of Amsterdam. A few years after this decisive procurement, the brewery began to produce beer, which was stamped with its creator’s family name – leading to the first batch of Heineken lager.

Heineken's leading brand portfolio includes more than 170 international premium, regional, local and specialty beers. The Heineken brand is available in almost every country on the planet. Heineken is a sponsor of the UEFA Champions League. At the beginning and during a football match their name is on billboards on the sides of the field. Their name is also mentioned before the match begins, for example: this match is sponsored by Heineken.

Edited by: Endy Edeson
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Olajide Olushola

wow united family for life

Bennard Ahupa

Malt lol as a pastor

Endy Edeson

@Ahupa: Hahahahah. Pastor? Don't you cheer your team during UEFA Champions league with at least a bottle Heineken?

Frank Chijioke Adeyinka

all hail heineken

Enyinda Nathaniel Okey

tell them their number one fan is here in Lagos...I promote them all the way....whether in London or New York.. whether in Niamey or Lagos..Heineken na my drink... i dey take am wash down after pepper soup

Endy Edeson

Now I spot Heineken lover @Frank

Endy Edeson

@OKEY: I will tell them that you enjoy Heineken with Pepper-soup. They will reward you with supply of pepper soup for the next 1 year. hahahaha

Henry Sunday

My best beer

Endy Edeson

@Henry:Cheers !!!

Monday Onoja

My wife favourite drink

Endy Edeson

@Monday: Wife? hahahahahaha. Enjoyment all the way

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